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What can you expect from Soho House when it finally opens in Manchester?

Vaseline 4 weeks ago

Soho House Manchester is certainly one of the city’s most eagerly awaited (and long-awaited) new openings.

The luxury members club has slowly transformed the Old Granada Studios in the city center into a multi-storey hub with restaurants, bars, bedrooms, event spaces, a gym and – most notably – a rooftop pool.

At one point the grand opening was set for 2022 – but now we’re in 2024 and still no official opening date has been announced.

But there’s a good reason for that: you can’t rush perfection. And you can expect perfection when annual membership costs almost £3,000.

We may still be looking at the the same set of artist impressions for Soho House Manchester, but after a quick tour of several other UK locations, we finally have an idea of ​​what to expect from their first venture north.

One thing you are guaranteed to find is attention to detail.

Not an inch of it Soho House is overlooked when it comes to their design – every nook, cranny and cranny has been thought about and made beautiful.

Each location is different from the last and draws inspiration from the building it takes over and the history of the area.

For example, White City House, built in the BBC’s iconic, circular former headquarters, features collages of nostalgic programmes, analogue TVs on the walls and mid-century modern furnishings that tastefully nod back to the building’s most important era.

But then you go to the very first Soho House location, tucked away in a high-rise townhouse in the heart of bustling Soho, and it’s all about elaborately patterned wallpaper, plump colorful cushions and chintzy curtains.

As Soho House Manchester takes shape at the Old Granada Studios, we can expect a nod to our city’s broadcasting heritage, likely some 1960s-inspired interiors (this building hosted the Beatles’ first television appearance in 1962), and hopefully not a Hacienda stripe in sight…

Want another example of attention to detail? Each Soho House even has its own stripe, used on the towels and stationery and other items scattered throughout the rooms. For Manchester it will be a navy blue and ocher wave pattern.

So while there are similarities between each location, this is certainly not a copy-and-paste brand.

The same goes for customer service. It’s quite remarkable to see the staff of each House greeting members by name at a glance, much like that scene in The Devil Wears Prada, but I don’t see a panicked Emily Blunt whispering in anyone’s ear here.

Another recurring feature at Soho House is total privacy. There’s a strict no-photos policy, meaning even the most famous guests (yes, including Harry Styles) can relax and enjoy the space without fear of their photo being sold to a tabloid.

When you pull out a phone you are politely but firmly told not to take any photos or videos… not many people even try. The application process to join Soho House is strict, so once you’re in, almost everyone follows the rules.

And it’s really private. You don’t just walk into Soho House, even if you have some money to spend. In fact, the only way you can enter these hallowed halls without being a member is by being invited as a guest of an existing member.

Memberships are generally offered to people who work in the creative industries, so you’re never more than a few feet away from artists, music industry executives, actors, dancers, writers, designers and more.

In every house, probably shall spot a famous face or two (on our trip to Soho Farmhouse I clocked a legit Hollywood A-lister), but you might not notice – they’ll be treated the same as any other guest, and will relax safe in the knowledge that they have no intention of being harassed for a selfie.

Restaurants for Soho House Manchester have not yet been confirmed, but our tour of existing locations included several signature restaurants that would be very welcome in our city.

We could get Pen Yen, a lively Japanese restaurant; or Little Berenjak, a sister site to the Persian restaurant in London that is so popular it’s virtually impossible to get a table.

One thing we unfortunately won’t experience here in Manchester is the peace and tranquility we enjoy at Soho Farmhouse, which includes a heated outdoor pool and hot tubs sunk into the lake, lovely green bikes for you to cycle on, and cozy Rooms. built into wooden huts or ‘piglet’ style huts.

But if you sign up for the ‘Elk Huis’ membership, you can at least visit it.

But what is on the cards for us there is a rooftop pool with sunbeds and a bar; a huge gym (Soho House has said this is a priority, and after seeing how busy the gym at White City House is, I can see why), fitness studios; a steam room and sauna; a ninth-floor night bar and live music area; informal lounge areas serving food and drinks; a formal restaurant; an event space with bar and DJ booth; 23 bedrooms of different sizes; and an 80 square meter private apartment with two bedrooms. Relief.

It will be the first Soho House location in the north and will join other UK locations in London, Oxfordshire, Somerset, Windsor and Brighton.

An exact opening date for Soho House Manchester is expected to be confirmed shortly.

Soho House Manchester – memberships and registration process

Full membership gives you access to all 41 Soho Houses worldwide and costs £2,950.

But if you just want to use Soho House Manchester it will cost £1,925.

Cheaper memberships are available for those under 27.

As part of the application process, you will be required to provide a headshot, information about your work and industry, links to your online profiles, and various other facts about yourself.

It helps if you already know some existing Soho House members who can also refer you.

And you must confirm that you adhere to the house rules, which you can view here.

Soho House Manchester memberships are now open and you can sign up here.

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Featured image: The Manc Group